Segment — Food Retail

Digital Signage for Supermarkets

Real-time promotions, digital flyers and dynamic pricing on screens. Eliminate printing costs and boost impulse purchases with smart digital signage.

Try free for 7 days

from $7.90/screen · no credit card · no contracts

Digital Flyer

Why use Digital Signage in your Supermarket?

Supermarkets spend fortunes on printed flyers that become outdated in days. With PlayTVi, your promotions show up on screens in seconds, with eye-catching images and always-correct prices.

Consumer behavior research shows that digital screens at the point of sale increase impulse purchases by up to 25%. Customers see the offer, connect it to the product on the shelf and put it in the cart.

Promotions turned on and off in real time, no reprinting
Spotlight on seasonal products and items close to expiration
Entertainment in the checkout line to reduce perceived wait time
Internal communication and food safety for employees
Recipes and usage tips for products on promotion

Benefits

Benefits of Digital Screens in Supermarkets

How digital signage transforms your supermarket's operations and revenue.

🔥

Real-Time Promotions

Turn promotions on and off instantly. A 2-hour flash sale? You schedule it on the platform and the screens update in seconds — no reprinting.

💸

Lower Printing Costs

Save up to 95% on flyers, shelf strips and posters. An average supermarket spends $600 to $1,600/month on printed material — eliminate that.

🌽

Spotlight on Seasonal Products

Products close to expiration, seasonal items and overstock get instant spotlight on screens, speeding up turnover and reducing waste.

📺

Entertainment in the Line

Show news, recipes and entertainment in checkout lines. Distracted customers notice the wait less and have a more positive experience.

💲

Dynamic Pricing

Integrate with your management system for automatic price updates on screens. Price changed in the ERP? The screen updates automatically.

📢

Internal Communication

Keep employees informed about procedures, meetings, food safety and work schedules using screens in staff-only areas.

Where to Install

Strategic Spots in the Supermarket

Every area of the supermarket is a unique opportunity to communicate with customers.

🚪

Entrance / Reception Kiosk Welcome message, today's promotions and a store map to guide customers

🥩

Butcher and Fish Counter Today's prices, available cuts, recipes and the origin of fresh products

🧺

Shelves and Aisles Shelf screens with offers specific to each section and related combos

🏪

Checkout Lane Entertainment, recipe tips and last-minute offers to raise the average ticket

🍞

Bakery and Pastry Products of the day, prices, special events (holidays, custom orders)

🛒

Produce Section Product origin, seasonality, storage tips and healthy recipes

Results

Proven Results in Supermarkets

Real numbers from supermarkets that adopted PlayTVi digital signage.

+25% Increase in impulse purchases of products featured on screens

-95% Reduction in printing costs for flyers, posters and banners

Seconds Time to update a promotion on every screen in the supermarket

500+ Supermarkets and grocery stores using PlayTVi

What is Digital Signage for Supermarkets?

O digital signage for supermarkets is the strategic use of digital screens in the food retail environment to communicate promotions, guide customers and replace printed materials. It's the evolution of the printed flyer into the real-time digital flyer.

While a printed flyer takes days to be produced, approved and distributed — and still becomes outdated when prices change — digital signage lets you update any information in seconds, from anywhere, on your phone or computer.

Types of supermarkets served:

Independent neighborhood supermarkets: simple, affordable management
Regional chains: centralized control of all locations
Cash-and-carry stores: highlight bulk volumes and wholesale prices
Grocery and mini markets: affordable solution starting at $7.90/screen
Convenience stores: quick promotions and new products

Integration with management systems

PlayTVi can integrate with ERP and supermarket management systems for automatic price and stock updates on screens. When the price changes in the system, the screen updates automatically — zero manual work.

See also our solutions for retail in general e restaurants and food service.